The term “in-Market” was coined by Google, stating, in-Market audiences are “potential customers while they're actively browsing, researching or comparing the types of products you sell”. Essentially, when targeting an in-Market audience inside Adwords, you’ll find it’s “buy” in large very responsive at an ultra premium price. In addition, the Google in-Market audiences are in a total black box in terms of attribution. No attribution as a media buy is an issue, however it converts well at a premium price. We thought about this long and hard. We figured, with all our data and all our data relationships, there needed to be a better way, and there is, we just had to develop it.

The term “in-Market” was coined by Google, stating, in-Market audiences are “potential customers while they're actively browsing, researching or comparing the types of products you sell”. Essentially, when targeting an in-Market audience inside Adwords, you’ll find it’s “buy” in large very responsive at an ultra premium price. In addition, the Google in-Market audiences are in a total black box in terms of attribution. No attribution as a media buy is an issue, however it converts well at a premium price. We thought about this long and hard. We figured, with all our data and all our data relationships, there needed to be a better way, and there is, we just had to develop it.

Our development is Independent Audience Engineering of InMarket Prospects. You, as a marketer, with InMarket Prospects, can identify and target single individuals as they engage across every device, every browser and every channel both on and off your website. It results in the ability to create individualized behavioral profiles that follow consumers throughout their journey, empowering your brand to create seamless digital experiences on a one-to-one basis.

InMarket Prospects is owned and operated by Profit Worldwide, Inc., who innovates data products, Data-as-a-Service (DaaS) with powerful in-market analytics for clients across a range of industries.

Data-driven, in-market, audience engineering is our unique super power, and our strength in the field is unparalleled. Even when compared to the biggest data companies worldwide.

Profit Worldwide, Inc. was founded in 2004, by Gil Ortega, as a marketing firm specializing in lead generation. Today, we focus on Data-as-a-Service (DaaS) for Agencies, Brands, Data Owners, SaaS Platforms, and Publishers.

Our unique, InMarket, audience engineering has opened targeting opportunities previously unimagined just a few years ago. In the myriad of big data, we’ve found a way to connect the dots to the most sought after, exact, deterministic, in-market audiences.

Our development is Independent Audience Engineering of InMarket Prospects. You, as a marketer, with InMarket Prospects, can identify and target single individuals as they engage across every device, every browser and every channel both on and off your website. It results in the ability to create individualized behavioral profiles that follow consumers throughout their journey, empowering your brand to create seamless digital experiences on a one-to-one basis.

InMarket Prospects is owned and operated by Profit Worldwide, Inc., who innovates data products, Data-as-a-Service (DaaS) with powerful in-market analytics for clients across a range of industries.

Data-driven, in-market, audience engineering is our unique super power, and our strength in the field is unparalleled. Even when compared to the biggest data companies worldwide.

Profit Worldwide, Inc. was founded in 2004, by Gil Ortega, as a marketing firm specializing in lead generation. Today, we focus on Data-as-a-Service (DaaS) for Agencies, Brands, Data Owners, SaaS Platforms, and Publishers.

Our unique, InMarket, audience engineering has opened targeting opportunities previously unimagined just a few years ago. In the myriad of big data, we’ve found a way to connect the dots to the most sought after, exact, deterministic, in-market audiences.

“Our data engine is substantially lowering a company’s customer acquisition cost. I originally founded Profit Worldwide to help businesses grow worldwide through performance based lead generation. Today, we leverage big data technologies & strategies to gain the ultimate edge for our Clients."

"I’ve started three lead generation companies and sold two since 1995. Compared to everything I’ve seen in this field, this technology is the biggest shift in lead generation since the invention of email. It's the future of lead generation and it can't be the future of lead generation if we're the only ones doing it. We just have a major jump start on everyone else."

"Success in business has alot to do with knowing something others do not. It's almost like our data engine can see the future dots connecting a predictable outcome."

“Our data engine is substantially lowering a company’s customer acquisition cost. I originally founded Profit Worldwide to help businesses grow worldwide through performance based lead generation. Today, we leverage big data technologies & strategies to gain the ultimate edge for our Clients."

"I’ve started three lead generation companies and sold two since 1995. Compared to everything I’ve seen in this field, this technology is the biggest shift in lead generation since the invention of email. It's the future of lead generation and it can't be the future of lead generation if we're the only ones doing it. We just have a major jump start on everyone else."

"Success in business has alot to do with knowing something others do not. It's almost like our data engine can see the future dots connecting a predictable outcome."

Gil Ortega

Gil Ortega